Travels with Grumpus

written by maya for mickey’s entertainment. and yours too.

The voices in my head made me buy that Muse bag

Behavioral economists have finally come around to what we’ve all known all along: buying stuff is not a rational activity. The New York Times reports:

Even the most rational economists, though, realize that the shopper’s mind is more complicated. The brain’s “impartial spectator,” as Adam Smith warned, has to duel with “the passions.” Last year, after surveying shoppers’ passions, behavioral economists at Carnegie Mellon University developed what they call the Tightwad-Spendthrift scale.

Grumpus and I would be well on the right side of that scale. Full article here. Thanks to daddy for the link.

2 Comments so far

  1. Mickey January 17th, 2007 11:59 am

    Just to clarify, both the Muse and the Edith bags were presents to my lovely wife and not “spendthrift” purchases.

  2. admin January 17th, 2007 12:20 pm

    I love my Grumpus.

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